We help Ecommerce brands scale across Amazon, Shopify, and TikTok Shop with a single team that owns the full system—strategy, creative, paid media, and execution—so growth becomes predictable.
Best-fit partners are typically already doing $50k+/month on Amazon.
What “full service” means at Blue Kraken
One partner. One plan. End-to-end execution
Multi-channel growth breaks when strategy, creative, ads, and operations live in different places. We bring it together—so every channel supports the same goal: profitable revenue growth.
Strategy and Priorities
We identify the fastest path to growth and align the channel plan to your margins, inventory, and goals.
Marketplace and Storefront Execution
We optimize Amazon and build/upgrade Shopify and TikTok Shop experiences that convert.
Performance Creative and Paid Media
We build a repeatable testing system across TikTok, Amazon, Meta, and Google—scaling what works.
Measurement + Ongoing Management
Clear reporting, accountability, and a roadmap that keeps improving month to month.
Core services (end-to-end)
1) Amazon Growth & Optimization
Outcome: Better rankings, conversion, and profitability.
Includes: listing optimization, storefront merchandising, category strategy, Amazon ads management, and ongoing performance execution.
2) Shopify Builds + CRO
Outcome: An owned-channel storefront built to convert and scale.
Includes: store build/rebuild, speed improvements, conversion optimization, landing pages, analytics foundations.
3) TikTok Shop + Creative Engine
Outcome: TikTok Shop as a reliable acquisition and revenue channel.
Includes: shop optimization, performance creative cadence, TikTok ad management, UGC/creator workflows (optional).
4) Paid Media Management (Cross-Platform)
Outcome: Efficient customer acquisition across channels.
Includes: TikTok, Amazon, Meta (Facebook/Instagram), and Google strategy + execution, with structured testing and reporting.
5) Retention (Email/SMS)
Outcome: Higher LTV and repeat purchases.
Includes: lifecycle flows (welcome, abandon, post-purchase), segmentation foundations, and revenue reporting.
6) Operations & Fulfillment Enablement (optional)
Outcome: Growth without fulfillment chaos.
Includes: multi-channel fulfillment strategy (including Amazon MCF where appropriate), operational coordination, and platform integration guidance.
Our process
A clear system for multi-channel growth
- Diagnose — audit channels, offer, creative, and performance
- Fix the foundation — conversion, merchandising, tracking, operations
- Create & test — creative iteration + campaign testing cadence
- Scale — expand winners, improve efficiency, build predictable revenue
- Optimize ongoing — monthly roadmap, reporting, and continuous improvement
Who Can Benefit From This
Best for brands ready to scale responsibly
You’re a fit if…
- You’re doing meaningful volume and want growth that’s structured and repeatable
- You want to expand beyond a single channel (or make your current mix work better)
- You prefer a partner who can own execution across multiple disciplines
Common scenarios
- Amazon is strong, but you need Shopify/TikTok to diversify revenue
- Ads are running, but ROAS is unstable and creative is inconsistent
- Your store converts below expectations and retention is weak
- You want one team accountable for outcomes, not handoffs
FAQs
Do you work with brands under $50k/month on Amazon?
Yes. Our best-fit partners are typically above that mark, but if you have strong product-market fit and clear goals, we’llhelp you grow your online business.
Do you create the content and run the ads?
Yes. We manage the system: creative strategy, production direction, testing, and paid media execution.
How do you keep multi-channel from getting chaotic?
We run a single roadmap across channels with shared KPIs, weekly optimization, and clear reporting—so you always know what’s happening and why.
How is pricing structured?
Most engagements are percentage of sales however we can also do monthly retainers based on scope (channels, SKU count, ad complexity, creative needs). We’ll recommend the simplest plan that achieves your goals.